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Becoming demand-driven – because there is no perfect forecast
Posted on Monday, 16 March 2015


There is no such thing as a perfect forecast. This is the general message of Carol Ptak of the Demand Driven Institure at the recently concluded Supply Chain Insights web seminar.

Therefore, companies need to stop investing in creating a perfect forecast and start establishing more connectivity across the organization. A perfect forecast does not necessarily result in an overall improvement in the supply chain.

Ptak further said that it is not anymore a matter of “what can I build and when?” Supply chain chiefs should be asking “what does my customer want and when?” This ability to sense and address changing customer demands is what being demand-driven is all about.

In this article by demand-driven analytics and supply chain optimization provider ToolsGroup, planners from companies like Accenture and Kellogg share their insights on the shift towards becoming demand-driven and why companies need to start their journey right away.

Read the complete article here.

ToolsGroup offers a single integrated system that can fine tune forecasts with demand sensing capabilities and replenish inventory by recommending new orders and/or reallocation from suppliers. As a result, supply chain planners are able to achieve sustainable shelf fill rates as high as 99+% with less global inventory.

ToolsGroup is present in the Philippines via technology consulting company MISNet. For inquiries, call 621-9202 and ask for Yanna or email marketing@misnet.com.ph.

About MISNet

MISNet combines its industry experience, technology expertise, and practical understanding of real-world business realities to deliver end-to-end solutions and services to customers: from providing the IT-based application that corresponds to the business challenges, its implementation, operation, training, to 24/7 support.